From Asshole to Ally · Read my new book before it’s officially published this fall.

From Asshole to Ally · Read my new book before it’s officially published this fall.

Cover of From Asshole to Ally: Why Ambitious Professionals Lose Trust and How to Earn It Back

From Asshole to Ally

From Asshole to Ally

Why Ambitious Professionals Lose Trust and How to Earn It Back

You were told to be smart, prepared, and right. So why do clients keep trusting someone else? Get the free pre-publication ebook. Find out where you’re losing trust, and what to do about it.

You’ll get the ebook and the occasional Field Note. Unsubscribe anytime.

Pre-publication edition. Officially published fall 2026.

I learned these lessons the hard way. This book would have helped me build client trust faster.

Managing Director

It’s part storytelling and part practical learning. I’ve started lending my copy to junior partners and asking for it back.

Senior Partner

It names the version of yourself you’ve been trying to outgrow and then hands you the practice ideas to do better.

Founder & CEO

One insight. Four skills. A lot of lessons learned the hard way.

One insight. Four skills. A lot of lessons learned the hard way.

One insight. Four skills. A lot of lessons learned the hard way.

It’s Not All About You

Ask, Don’t Answer

Listen to Learn

Trust Framing

Moments of Trust

A Look Inside

A Look Inside

Chapter 1 — It’s Not All About You: The Trust Equation That Changed Everything

The idea the whole book turns on, and the 53-page report that taught it to me. Fifteen minutes to decide whether the rest is for you.